Skip to content

Rush Enterprises, Inc. (RUSHB) Company Overview

Company Analysis

Rush Enterprises, Inc. RUSHB

A comprehensive view of key metrics, scores, and financial health for Rush Enterprises, Inc.

Overview of Rush Enterprises, Inc.

RUSHB NMS
Consumer Cyclical Auto & Truck Dealerships Mid Cap
Rush Enterprises, Inc. (RUSHB), is a Mid Cap company, in the Auto & Truck Dealerships industry, last closed at $59.69, about 121.1% undervalued vs fair value, +10.6% 1Y return, placing in the top 25% of its sector.
$59.69
0.05%
As of March 13, 2026
Previous close • Vol 90d: 34.0%
52-Week Range
Market Cap
$5.10B
Enterprise Value
$6.44B
Overall Score
Scores locked

Create a free account to see overall and pillar scores for Rush Enterprises, Inc..

Top Beats

Quick Facts

HQ New Braunfels, TX
Employees 7,858
Fiscal year Dec 31

Next Events

Dividend Mar 18
Earnings Apr 29 Estimated

Fair Value Snapshot

Bear Base Bull
$116
$132
$150
Current: $59.69 +121% vs base

Engine Room Money Flow™

Mid Cap

Corporate Free Cash Flow - Where revenue goes and how value is created

Flow Steps
Revenue
$7.4B
-4.7%%
Gross Profit
$1.4B
-9.3%%
Operating Income
$393.3M
-15.8%%
Net Income
$263.8M
-13.3%%
Money Flow Bridge
Flow Direction: Money moves from left to right
Components: Breakdown shows composition of each stage
Industry-Specific: Corporate Free Cash Flow

Quality & Reliability Indicators

Cash Conversion Ratio
70.7%
Fair

FCF / Net Income - measures how well earnings convert to cash

Locked Metric
-
Premium
Locked Metric
-
Premium
Locked Metric
-
Premium
Locked Metric
-
Premium

Owner's Pocket - Capital Allocation

Total Returned to Shareholders

Combined dividends, buybacks, and debt reduction

$326.6M
175.1% of FCF

Where It Leaks

Cash Flow Health critical
Significant cash flow inefficiencies identified. Multiple high-impact leaks require attention.
3
Active Leaks
3/3
Improving
0
High Impact
1
Critical
Locked Leak
Upgrade to view details
Premium
Locked Leak
Upgrade to view details
Premium
Moat Analysis Corporate Default

Competitive Advantage Assessment

Evaluating Rush Enterprises, Inc.'s durable competitive advantages across 6 defense dimensions

Overall Moat Strength
71
/100
Moderate
Scores based on quantitative metrics and qualitative factors

Upgrade to unlock interactive defense details

Premium access

Unlock full defense analysis

Get key signals, strengths, and risks for every moat dimension.

Upgrade to Premium Unlock all moat defenses and evidence.

Pricing Power

Moderate
71
Premium
Unlock full defense details

See key signals plus strengths and risks for this moat dimension.

Upgrade for full defense analysis Premium-only evidence and insights.
For informational purposes only. Not investment advice.

Trade-Off Ledger™

Where management spends the performance budget - Growth, Profitability, or Safety

Generic Industrial / Default vs Industry Peers 100% Coverage
Trade-Off Triangle Visualization A ternary plot showing RUSHB's balance between Growth (24.5%), Profitability (40.6%), and Safety (35.0%). Growth 24% Safety 35% Profitability 41%

Click axes to expand details. Marker shows current allocation.

3-Year Trend Analysis Locked
Upgrade to unlock the full 3-year trend analysis and deltas.

Growth

40th percentile vs peers
41
Key Signals
EPS CAGR 3Y 10.2% 70p Revenue CAGR 3Y 1.5% 36p EPS Growth YoY -10.3% 41p TSR 4.8% 73p Rev Growth YoY -4.8% 18p
  • Interest Coverage Ratio in top 20% of peers (8.48, 87th percentile)
  • Superior capital returns - 3 return metrics above peer median
  • Roic in top 20% of peers (9.9%, 80th percentile)
  • Consistently strong margins across 4 metrics
  • Rev Growth Yoy in bottom 20% of peers (-4.8%)
  • Growth below peer median (percentile: 40)

Profitability

67th percentile vs peers
68
Key Signals
Strengths
Risks
Premium
Unlock full Profitability drilldowns

See the signal-level drivers and insights behind this axis. Upgrade to reveal the full Trade-Off Ledger.

Upgrade Now

Safety

58th percentile vs peers
58
Key Signals
Strengths
Safety drilldowns are available to premium members.

Two Futures

Scenario-based fair value ranges for Rush Enterprises, Inc..

Loading scenario defaults...
Loading valuation model...
Unable to Compute Fair Value

This company cannot be valued using standard models.

What this means: The Scenario Theatre requires financial data (revenue, cash flow, shares outstanding) to calculate fair value estimates. This data may be unavailable for:

  • Recently listed companies (IPOs, SPACs)
  • Shell companies or holding companies
  • Companies that haven't filed recent financials
  • Foreign companies with limited data coverage
X.X%
X%XX%
X.X%
-XX%XX%
XX.X%
-XX%XX%
Adjust the sliders above to explore different valuation scenarios.
Unlock Premium
Reveal the full Scenario Theatre
See live sliders, narratives, and full Bear/Base/Bull outcomes.
Upgrade Now
Bear
-
- - -
- upside
-
Base
$132.00
- - -
+121.1% vs current
Snapshot base estimate
Bull
-
- - -
- upside
-
Fair Value Range Current: $-
$- $- $-
Actions & Info