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Company Analysis

GrowGeneration Corp. GRWG

A comprehensive view of key metrics, scores, and financial health for GrowGeneration Corp.

Overview of GrowGeneration Corp.

GRWG NCM
Consumer Cyclical Specialty Retail Framework: General Corporate Micro Cap
GrowGeneration Corp. (GRWG), is a Micro Cap company, in the Specialty Retail industry, last closed at $1.51, about 29.8% undervalued vs fair value, +9.4% 1Y return, ranked 408/548 in sector.
Metrics Rev Growth -14.4% ROE -22.1% Gross Margin 26.8%
USD 1.51
0.67%
(Delayed)
• Vol 90d: 48.3%
52-Week Range
Market Cap
$88.97M
Enterprise Value
$65.51M
Overall Score
View breakdown
Overall
Growth
Weak
Profitability
Weak
Health
Weak
Efficiency
Fair
Valuation
Weak
Growth
Weak
Profitability
Weak
Health
Weak
Efficiency
Fair
Valuation
Weak
Completeness: 82%
Confidence: 90%
Updated: Oct 31
Top Beats

Quick Facts

Website https://www.growgeneration.com
HQ Greenwood Village, CO
Employees 289
Fiscal year Dec 31

Next Events

Earnings Nov 10 Call: Nov 10

Fair Value Snapshot

Bear Base Bull
$1
$2
$2
Current: $1.51 +30% vs base

Engine Room Money Flow™

Micro Cap

Corporate Free Cash Flow - Where revenue goes and how value is created

Flow Steps
Revenue
$161.7M
-14.4%%
Gross Profit
$43.3M
-1%%
Operating Income
-$25.6M
50.8%%
Net Income
-$24.0M
51.4%%
Money Flow Bridge
Flow Direction: Money moves from left to right
Components: Breakdown shows composition of each stage
Industry-Specific: Corporate Free Cash Flow

Quality & Reliability Indicators

Cash Conversion Ratio FY2025
41.5%

Operating Cash Flow / Net Income

FCF / Net Income - not meaningful while net income is negative (a near-100% ratio here only reflects cash burn tracking accounting losses, not earnings quality)

Locked Metric
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Where It Leaks

Cash Flow Health healthy
Strong cash conversion with minimal leakage across profit-to-cash-to-value chain.
0
Active Leaks
0/0
Improving
0
High Impact
0
Critical
Moat Analysis Corporate Default

Competitive Advantage Assessment

Evaluating GrowGeneration Corp.'s durable competitive advantages across 6 defense dimensions

Overall Moat Strength
31
/100
Developing
Scores based on quantitative metrics and qualitative factors
Full moat analysis

Key strengths

  • Strong Liquidity Buffer Liquidity position is strong (score 0.86), providing operational cushion.

Key risks

  • Commodity Pressure / Weak Differentiation Gross margin at 31.4th percentile with high volatility suggests weak pricing power or commoditized products.
  • ROIC Below WACC or Peers ROIC at 20.4th percentile suggests inefficient capital deployment.

The dashed ring is the peer median. Defense scores are percentile ranks against peers, so 50 is roughly the typical company in this group.

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Pricing Power

Weak
17
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Signals, strengths and risks for Pricing Power

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Signals, strengths and risks for Cost Advantage

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Signals, strengths and risks for Customer Stickiness

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Signals, strengths and risks for Capital Efficiency

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Signals, strengths and risks for Resilience

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Signals, strengths and risks for Scale & Market Position

Trade-Off Ledger™

Where management spends the performance budget - Growth, Profitability, or Safety

vs Industry Peers 91% Coverage
Trade-Off Triangle Visualization A ternary plot showing GRWG's balance between Growth (26.2%), Profitability (26.4%), and Safety (47.4%). Growth 26% Safety 47% Profitability 26%

Click axes to expand details. Marker shows current allocation.

3-Year Trend Analysis Locked
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Growth

24th percentile vs peers
25
Key Signals
EPS Growth YoY 51.0% 73p Rev Growth YoY -14.4% 13p Revenue CAGR 3Y -16.5% 7p TSR -69.8% 4p
Strengths
  • Current Ratio in top 20% of peers (3.99, 86th percentile)
  • Quick Ratio in top 20% of peers (2.50, 80th percentile)
  • Strong liquidity position vs peers
Risks
  • Rev Growth YoY in bottom 20% of peers (-14.4%)

Profitability

24th percentile vs peers
25
Key Signals
Strengths
Risks
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Safety

44th percentile vs peers
45
Key Signals
Strengths
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Two Futures

Scenario-based fair value ranges for GrowGeneration Corp..

Loading valuation model...
Unable to Compute Fair Value

This company cannot be valued using standard models.

What this means: The Scenario Theatre requires financial data (revenue, cash flow, shares outstanding) to calculate fair value estimates. This data may be unavailable for:

  • Recently listed companies (IPOs, SPACs)
  • Shell companies or holding companies
  • Companies that haven't filed recent financials
  • Foreign companies with limited data coverage
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Bear
-
- - -
- upside
-
Base
$1.96
- - -
+29.8% vs current
Snapshot base estimate
Bull
-
- - -
- upside
-
Fair Value Range Current: $-
$- $- $-
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