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ON24, Inc. (ONTF) Company Overview

Company Analysis

ON24, Inc. ONTF

A comprehensive view of key metrics, scores, and financial health for ON24, Inc.

Overview of ON24, Inc.

ONTF NYQ
Technology Software - Application Framework: Software & SaaS Small Cap
ON24, Inc. (ONTF), is a Small Cap company, in the Software - Application industry, last closed at $8.10, about 47.7% undervalued vs fair value, +43.9% 1Y return, ranked 578/780 in sector.
Metrics Rev Growth -5.9% ROE -19.3% Gross Margin 74.6%
USD 8.10
0.12%
(Delayed)
• Vol 90d: 55.9%
52-Week Range
Market Cap
$348.25M
Enterprise Value
$316.81M
Overall Score
Overall
Growth
Weak
Profitability
Fair
Health
Fair
Efficiency
Fair
Valuation
Fair
Growth
Weak
Profitability
Fair
Health
Fair
Efficiency
Fair
Valuation
Fair
Completeness: 76%
Confidence: 79%
Updated: Oct 24
Top Beats

Quick Facts

HQ San Francisco, CA
Fiscal year Dec 31

Next Events

No upcoming events available.

Fair Value Snapshot

Bear Base Bull
$11
$12
$13
Current: $8.10 +48% vs base

Engine Room Money Flow™

Small Cap

Software & SaaS - Where revenue goes and how value is created

Flow Steps
Total Revenue
$139.3M
-5.9%%
Gross Profit
$104.0M
-5.5%%
Operating Income (GAAP)
-$35.8M
29.4%%
Operating Cash Flow
$7.5M
55.1%%
Money Flow Bridge
Flow Direction: Money moves from left to right
Components: Breakdown shows composition of each stage
Industry-Specific: Software & SaaS

Quality & Reliability Indicators

Gross Margin
74.6%
Excellent

Gross Profit / Revenue — pricing power and product moat (SaaS benchmark: >70%)

Locked Metric
-
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Where It Leaks

Cash Flow Health critical
Significant cash flow inefficiencies identified. Multiple high-impact leaks require attention.
Analysis based on partial data. Some metrics unavailable for complete assessment.
2
Active Leaks
1/2
Improving
1
High Impact
1
Critical
Locked Leak
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Moat Analysis Software & SaaS Specialized

Competitive Advantage Assessment

Evaluating ON24, Inc.'s durable competitive advantages across 6 defense dimensions

Overall Moat Strength
37
/100
Developing
Scores based on quantitative metrics and qualitative factors

Key strengths

  • Flexible Liquidity Position Liquidity position is healthy (score 0.72), supporting balance sheet resilience.

Key risks

  • Weak Product Reinvestment R&D commitment lags peers (score 0.24), weakening the innovation moat.
  • Returns Trail Peers Return profile is weak (score 0.28), pointing to limited capital efficiency.

The dashed ring is the peer median. Defense scores are percentile ranks against peers, so 50 is roughly the typical company in this group.

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Pricing Power

Moderate
54

Trade-Off Ledger™

Where management spends the performance budget - Growth, Profitability, or Safety

Software SaaS vs Industry Peers 75% Coverage
Trade-Off Triangle Visualization A ternary plot showing ONTF's balance between Growth (18.9%), Profitability (35.8%), and Safety (45.2%). Growth 19% Safety 45% Profitability 36%

Click axes to expand details. Marker shows current allocation.

3-Year Trend Analysis Locked
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Growth

23th percentile vs peers
24
Key Signals
Rev Growth YoY -5.9% 17p TSR -18.0% 42p Buyback % 1.7% 50p Revenue CAGR 3Y -10.0% 12p
  • Strong liquidity position vs peers
  • Conservative leverage compared to industry peers
  • Rev Growth YoY in bottom 20% of peers (-5.9%)

Profitability

45th percentile vs peers
45
Key Signals
Strengths
Risks
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Safety

57th percentile vs peers
57
Key Signals
Strengths
Safety drilldowns are available to premium members.

Two Futures

Scenario-based fair value ranges for ON24, Inc..

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Unable to Compute Fair Value

This company cannot be valued using standard models.

What this means: The Scenario Theatre requires financial data (revenue, cash flow, shares outstanding) to calculate fair value estimates. This data may be unavailable for:

  • Recently listed companies (IPOs, SPACs)
  • Shell companies or holding companies
  • Companies that haven't filed recent financials
  • Foreign companies with limited data coverage
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Bear
-
- - -
- upside
-
Base
$11.96
- - -
+47.7% vs current
Snapshot base estimate
Bull
-
- - -
- upside
-
Fair Value Range Current: $-
$- $- $-
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