Alarm.com Holdings, Inc. ALRM

Competitive advantage analysis · technology

Software & SaaS Specialized
Overall moat score
64/100
Moderate

About Alarm.com Holdings, Inc.

Alarm.com Holdings, Inc. operates a platform for connected properties in North America and internationally. It operates in two segments, Alarm.com and Other. The company offers residential solutions, such as alarm transmission, smart signal, smart arming, and personal safety and awareness, as well as real-time alerts and always-on monitoring; video monitoring solutions, including video analytics, remote video monitoring, AI deterrence, video … Full ALRM analysis →

Competitive advantage assessment

Key strengths

  • Asset-Light Returns Return profile is strong (score 0.68), supporting a capital-efficient model.
  • Consistent Subscription Growth Revenue consistency is strong (score 0.84), pointing to a sticky customer base.

Key risks

  • Weak Product Reinvestment R&D commitment lags peers (score 0.33), weakening the innovation moat.

The dashed ring is the peer median. Defense scores are percentile ranks against peers, so 50 is roughly the typical company in this group.

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Pricing Power

Moderate
75

Where ALRM ranks in Software - Application

Alarm.com Holdings, Inc. ranks #59 of 264 scored companies in Software - Application by moat score — the top 22%. The widest moat in the group is Dave Inc. (DAVE) at 80/100.

Moat scores for companies ranked near ALRM in Software - Application
# Company Moat score Rating
55 DocuSign, Inc. DOCU 66/100 Moderate
56 Yalla Group Limited YALA 65/100 Moderate
57 Elastic N.V. ESTC 65/100 Moderate
58 Docebo Inc. DCBO 65/100 Moderate
59 Alarm.com Holdings, Inc. ALRM 64/100 Moderate
60 Workiva Inc. WK 64/100 Moderate
61 Clearwater Analytics Holdings, CWAN 64/100 Moderate
62 Q2 Holdings, Inc. QTWO 63/100 Moderate
63 Intellicheck, Inc. IDN 63/100 Moderate

See every Software & SaaS company ranked by moat score →

How ALRM scores on the Software & SaaS Specialized defenses

Pricing Power

Score 75 · 20% of the moat score

In software, pricing power is visible in gross margin: a vendor that has to discount in order to renew gives it up first.

Recurring Revenue Stickiness

Score 65 · 18% of the moat score

Recurring revenue is the model's central claim, and it is a moat only when customers renew and expand without being re-sold each year.

Innovation Engine

Score 39 · 16% of the moat score

Software is competed away rather than depreciated, so a vendor that stops investing loses its category.

Cash Scalability

Score 56 · 18% of the moat score

The test of a software business is whether growth eventually stops consuming cash.

Capital Efficiency

Score 79 · 16% of the moat score

A software platform employs very little capital, so a genuine franchise should produce high returns on it without leverage.

Balance Sheet Resilience

Score 69 · 12% of the moat score

Software companies fund years of customer acquisition before those customers pay back, which makes access to capital a strategic variable rather than a treasury detail.

How each Software & SaaS Specialized defense is measured, in full →

Understanding ALRM's moat

What is Alarm.com Holdings, Inc.'s moat score?

Alarm.com Holdings, Inc. (ALRM) scores 64 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as moderate. It ranks #59 of 264 scored companies in Software - Application, the top 22%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 263 companies in Software - Application. Its strongest defense is Capital Efficiency (79/100) and its weakest is Innovation Engine (39/100).

How does Alarm.com Holdings, Inc. compare with other Software - Application companies?

Alarm.com Holdings, Inc. ranks #59 of 264 scored companies in Software - Application by moat score. The widest moat in Software - Application is Dave Inc. (DAVE) at 80/100. The companies ranked closest are Docebo Inc. (DCBO) at 65 just above it and Workiva Inc. (WK) at 64 just below it.

How is the moat score calculated?

Each company is scored with an industry-specific template — Software & SaaS Specialized in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 263 companies in Software - Application. The defenses are then weighted to produce the overall score out of 100.

Why is Alarm.com Holdings, Inc. scored with the Software & SaaS Specialized template?

Software costs almost nothing to reproduce, so the entire economic question is whether customers keep paying. Revenue is a subscription rather than a sale, the cost of winning a customer is paid years before that customer becomes profitable, and margins arrive only if renewals hold. The Software & SaaS template scores retention, reinvestment, and the point at which growth turns into cash.

Which competitive defenses are measured for Alarm.com Holdings, Inc.?

The Software & SaaS Specialized template measures 6 defenses, and ALRM scores: Pricing Power (75), Recurring Revenue Stickiness (65), Innovation Engine (39), Cash Scalability (56), Capital Efficiency (79), Balance Sheet Resilience (69). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.

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