Immersion Corporation IMMR

Competitive advantage analysis · technology

Software & SaaS Specialized
Overall moat score
57/100
Moderate

About Immersion Corporation

Immersion Corporation, together with its subsidiaries, engages in the business of intellectual property (IP) that engages users' sense of touch when operating digital devices in North America, Europe, and Asia. The company offers software, related tools and technical assistance related to integrating its patented technology; educational content and general merchandise, and digital and physical textbooks through its bookstore locations, including … Full IMMR analysis →

Competitive advantage assessment

Key strengths

  • R&D Reinvestment Supports Growth R&D commitment is strong relative to peers (score 0.99).
  • Asset-Light Returns Return profile is strong (score 0.76), supporting a capital-efficient model.

Key risks

  • Weak Cash Conversion Cash conversion is weak (score 0.33), limiting evidence of scalable cash generation.
  • Lumpy Revenue Trajectory Revenue consistency is weak (score 0.04), suggesting demand may be less recurring than peers.

The dashed ring is the peer median. Defense scores are percentile ranks against peers, so 50 is roughly the typical company in this group.

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Pricing Power

Developing
42

Where IMMR ranks in Software - Application

Immersion Corporation ranks #94 of 264 scored companies in Software - Application by moat score — the top 36%. The widest moat in the group is Dave Inc. (DAVE) at 80/100.

Moat scores for companies ranked near IMMR in Software - Application
# Company Moat score Rating
90 BILL Holdings, Inc. BILL 57/100 Moderate
91 Braze, Inc. BRZE 57/100 Moderate
92 Ooma, Inc. OOMA 57/100 Moderate
93 Lyft, Inc. LYFT 57/100 Moderate
94 Immersion Corporation IMMR 57/100 Moderate
95 Grab Holdings Limited GRAB 56/100 Moderate
96 Grab Holdings Limited Warrant GRABW 56/100 Moderate
97 Research Solutions, Inc RSSS 56/100 Moderate
98 Blackbaud, Inc. BLKB 56/100 Moderate

See every Software & SaaS company ranked by moat score →

How IMMR scores on the Software & SaaS Specialized defenses

Pricing Power

Score 42 · 20% of the moat score

In software, pricing power is visible in gross margin: a vendor that has to discount in order to renew gives it up first.

Recurring Revenue Stickiness

Score 34 · 18% of the moat score

Recurring revenue is the model's central claim, and it is a moat only when customers renew and expand without being re-sold each year.

Innovation Engine

Score 99 · 16% of the moat score

Software is competed away rather than depreciated, so a vendor that stops investing loses its category.

Cash Scalability

Score 32 · 18% of the moat score

The test of a software business is whether growth eventually stops consuming cash.

Capital Efficiency

Score 81 · 16% of the moat score

A software platform employs very little capital, so a genuine franchise should produce high returns on it without leverage.

Balance Sheet Resilience

Score 62 · 12% of the moat score

Software companies fund years of customer acquisition before those customers pay back, which makes access to capital a strategic variable rather than a treasury detail.

How each Software & SaaS Specialized defense is measured, in full →

Understanding IMMR's moat

What is Immersion Corporation's moat score?

Immersion Corporation (IMMR) scores 56 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as moderate. It ranks #94 of 264 scored companies in Software - Application, the top 36%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 263 companies in Software - Application. Its strongest defense is Innovation Engine (99/100) and its weakest is Cash Scalability (32/100).

How does Immersion Corporation compare with other Software - Application companies?

Immersion Corporation ranks #94 of 264 scored companies in Software - Application by moat score. The widest moat in Software - Application is Dave Inc. (DAVE) at 80/100. The companies ranked closest are Lyft, Inc. (LYFT) at 57 just above it and Grab Holdings Limited (GRAB) at 56 just below it.

How is the moat score calculated?

Each company is scored with an industry-specific template — Software & SaaS Specialized in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 263 companies in Software - Application. The defenses are then weighted to produce the overall score out of 100.

Why is Immersion Corporation scored with the Software & SaaS Specialized template?

Software costs almost nothing to reproduce, so the entire economic question is whether customers keep paying. Revenue is a subscription rather than a sale, the cost of winning a customer is paid years before that customer becomes profitable, and margins arrive only if renewals hold. The Software & SaaS template scores retention, reinvestment, and the point at which growth turns into cash.

Which competitive defenses are measured for Immersion Corporation?

The Software & SaaS Specialized template measures 6 defenses, and IMMR scores: Pricing Power (42), Recurring Revenue Stickiness (34), Innovation Engine (99), Cash Scalability (32), Capital Efficiency (81), Balance Sheet Resilience (62). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.

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