urban-gro, Inc. engages in the designing, engineering, building, and integrating complex environmental equipment systems for indoor controlled environment agriculture (CEA) cultivation and retail facilities in the United States, Canada, and Europe. The company provides architectural design, engineering, and construction services comprising pre-construction, cultivation space programming, architectural and interior design, engineering, integrated cultivation design, owner's representative/construction management, and general contracting services. …
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Competitive advantage assessment
Key strengths
ROIC Sustainably Above PeersROIC at 100.0th percentile exceeds peers and WACC, demonstrating superior capital allocation.
Key risks
Commodity Pressure / Weak DifferentiationGross margin at 4.3th percentile with high volatility suggests weak pricing power or commoditized products.
Where UGRO ranks in Farm & Heavy Construction Machinery
urban-gro, Inc. ranks #21 of 29
scored companies in Farm & Heavy Construction Machinery by moat score — the top 72%.
The widest moat in the group is Caterpillar, Inc. (CAT)
at 80/100.
Moat scores for companies ranked near UGRO in Farm & Heavy Construction Machinery
Pricing power is the ability to raise prices without losing volume.
Cost Advantage
Score 11
· 15% of the moat score
A cost advantage means delivering the same product for structurally less — better purchasing, denser distribution, a more automated process.
Customer Stickiness
Score 32
· 15% of the moat score
Stickiness is what makes revenue repeat without being re-won every year.
Capital Efficiency
Score 67
· 18% of the moat score
Capital efficiency asks what the company earns on the money tied up in the business.
Resilience
Score 18
· 17% of the moat score
Resilience is the capacity to get through a bad year on its own terms — enough liquidity, enough interest cover, and enough cash generation to avoid a rescue financing or a forced sale.
Scale & Market Position
Score 11
· 15% of the moat score
Scale matters only when it converts into economics.
urban-gro, Inc. (UGRO) scores 26 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as developing. It ranks #21 of 29 scored companies in Farm & Heavy Construction Machinery, the top 72%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 28 companies in Farm & Heavy Construction Machinery. Its strongest defense is Capital Efficiency (67/100) and its weakest is Pricing Power (10/100).
How does urban-gro, Inc. compare with other Farm & Heavy Construction Machinery companies?
urban-gro, Inc. ranks #21 of 29 scored companies in Farm & Heavy Construction Machinery by moat score. The widest moat in Farm & Heavy Construction Machinery is Caterpillar, Inc. (CAT) at 80/100. The companies ranked closest are Columbus McKinnon Corporation (CMCO) at 27 just above it and GreenPower Motor Company Inc. (GP) at 24 just below it.
How is the moat score calculated?
Each company is scored with an industry-specific template — Corporate Default in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 28 companies in Farm & Heavy Construction Machinery. The defenses are then weighted to produce the overall score out of 100.
Why is urban-gro, Inc. scored with the Corporate Default template?
Most public companies sell a product or a service at a margin, so the moat question is whether that margin survives contact with competitors. The Corporate template scores the six defenses that show up in a general operating company's financial signature: whether it can hold price, produce more cheaply than rivals, keep its customers, earn a return above its cost of capital, withstand a downturn, and turn size into economics.
Which competitive defenses are measured for urban-gro, Inc.?
The Corporate Default template measures 6 defenses, and UGRO scores: Pricing Power (10), Cost Advantage (11), Customer Stickiness (32), Capital Efficiency (67), Resilience (18), Scale & Market Position (11). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.
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