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Company Analysis

Kelly Services, Inc. KELYB

A comprehensive view of key metrics, scores, and financial health for Kelly Services, Inc.

Overview of Kelly Services, Inc.

KELYB NMS
Industrials Staffing & Employment Services Framework: General Corporate Small Cap
Kelly Services, Inc. (KELYB), is a Small Cap company, in the Staffing & Employment Services industry, last closed at $26.64, about 964.9% undervalued vs fair value, +140.9% 1Y return, ranked 471/669 in sector.
Metrics Rev Growth -1.9% ROE -23.0% Gross Margin 20.1% Div Yield 3.55%
USD 26.64
-2.60%
(Delayed)
• Vol 90d: 51.7%
52-Week Range
Market Cap
$575.67M
Enterprise Value
$629.57M
Overall Score
View breakdown
Overall
Growth
Weak
Profitability
Weak
Health
Fair
Efficiency
Good
Valuation
Fair
Growth
Weak
Profitability
Weak
Health
Fair
Efficiency
Good
Valuation
Fair
Completeness: 100%
Confidence: 95%
Updated: Oct 31
Top Beats

Quick Facts

Website https://www.kellyservices.com
HQ Troy, MI
Employees 4,900
Fiscal year Dec 31

Next Events

Earnings Nov 5 Call: Nov 5

Fair Value Snapshot

Bear Base Bull
$246
$284
$324
Current: $26.64 +965% vs base

Engine Room Money Flow™

Small Cap

Corporate Free Cash Flow - Where revenue goes and how value is created

Flow Steps
Revenue
$4.3B
-1.9%%
Gross Profit
$853.0M
-3.4%%
Operating Income
-$69.8M
-362.3%%
Net Income
-$254.1M
-42250%%
Money Flow Bridge
Flow Direction: Money moves from left to right
Components: Breakdown shows composition of each stage
Industry-Specific: Corporate Free Cash Flow

Quality & Reliability Indicators

Cash Conversion Ratio FY2025
-44.9%

Operating Cash Flow / Net Income

FCF / Net Income - not meaningful while net income is negative (a near-100% ratio here only reflects cash burn tracking accounting losses, not earnings quality)

Locked Metric
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Owner's Pocket - Capital Allocation

Total Returned to Shareholders

Combined dividends, buybacks, and debt reduction

$158.5M
138.9% of FCF

Where It Leaks

Cash Flow Health critical
Significant cash flow inefficiencies identified. Multiple high-impact leaks require attention.
1
Active Leaks
0/1
Improving
0
High Impact
1
Critical
Moat Analysis Corporate Default

Competitive Advantage Assessment

Evaluating Kelly Services, Inc.'s durable competitive advantages across 6 defense dimensions

Overall Moat Strength
54
/100
Moderate
Scores based on quantitative metrics and qualitative factors
Full moat analysis

Key strengths

  • Margins Stable Across Cycles Operating margin volatility is low (stability score 0.90), demonstrating pricing resilience across cycles.
  • Revenue Growth Consistent Revenue growth volatility is low (stability score 0.80), suggesting sticky customer base.

Key risks

  • ROIC Below WACC or Peers ROIC at 38.9th percentile suggests inefficient capital deployment.
  • Elevated Debt Risk Debt serviceability is weak (score 0.31), raising refinancing risk.

The dashed ring is the peer median. Defense scores are percentile ranks against peers, so 50 is roughly the typical company in this group.

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Pricing Power

Moderate
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Signals, strengths and risks for Pricing Power

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Signals, strengths and risks for Cost Advantage

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Signals, strengths and risks for Customer Stickiness

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Signals, strengths and risks for Capital Efficiency

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Signals, strengths and risks for Resilience

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Signals, strengths and risks for Scale & Market Position

Trade-Off Ledger™

Where management spends the performance budget - Growth, Profitability, or Safety

vs Industry Peers 95% Coverage
Trade-Off Triangle Visualization A ternary plot showing KELYB's balance between Growth (21.1%), Profitability (34.8%), and Safety (44.1%). Growth 21% Safety 44% Profitability 35%

Click axes to expand details. Marker shows current allocation.

3-Year Trend Analysis Locked
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Growth

20th percentile vs peers
21
Key Signals
Rev Growth YoY -1.9% 31p Revenue CAGR 3Y -5.1% 24p TSR -35.2% 17p EPS Growth YoY -427.33 0p
Strengths
  • Conservative leverage compared to industry peers
Risks
  • Growth in bottom 20% of peers (percentile: 20)
  • EPS Growth YoY in bottom 20% of peers (-427.33)

Profitability

33th percentile vs peers
34
Key Signals
Strengths
Risks
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Safety

43th percentile vs peers
43
Key Signals
Strengths
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Two Futures

Scenario-based fair value ranges for Kelly Services, Inc..

Loading valuation model...
Unable to Compute Fair Value

This company cannot be valued using standard models.

What this means: The Scenario Theatre requires financial data (revenue, cash flow, shares outstanding) to calculate fair value estimates. This data may be unavailable for:

  • Recently listed companies (IPOs, SPACs)
  • Shell companies or holding companies
  • Companies that haven't filed recent financials
  • Foreign companies with limited data coverage
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Bear
-
- - -
- upside
-
Base
$283.68
- - -
+964.9% vs current
Snapshot base estimate
Bull
-
- - -
- upside
-
Fair Value Range Current: $-
$- $- $-
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