BellRing Brands, Inc. BRBR

Competitive advantage analysis · consumer-defensive

Corporate Default
Overall moat score
77/100
Strong

About BellRing Brands, Inc.

BellRing Brands, Inc., together with its subsidiaries, provides various nutrition products in the United States. The company offers ready-to-drink (RTD) protein shakes, other RTD beverages, protein powders, nutrition bars, and other products primarily under the Premier Protein and Dymatize brands. It distributes its products through club stores, food, drug and mass retailers, e-commerce, online and specialty retailers, and convenience stores … Full BRBR analysis →

Competitive advantage assessment

Key strengths

  • Margins Stable Across Cycles Operating margin volatility is low (stability score 0.78), demonstrating pricing resilience across cycles.
  • ROIC Sustainably Above Peers ROIC at 96.9th percentile exceeds peers and WACC, demonstrating superior capital allocation.

The dashed ring is the peer median. Defense scores are percentile ranks against peers, so 50 is roughly the typical company in this group.

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Pricing Power

Strong
81

Where BRBR ranks in Packaged Foods

BellRing Brands, Inc. ranks #4 of 73 scored companies in Packaged Foods by moat score — the top 5%. The widest moat in the group is McCormick & Company, Incorporat (MKC-V) at 79/100.

Moat scores for companies ranked near BRBR in Packaged Foods
# Company Moat score Rating
1 McCormick & Company, Incorporat MKC-V 79/100 Strong
2 McCormick & Company, Incorporat MKC 79/100 Strong
3 Ingredion Incorporated INGR 78/100 Strong
4 BellRing Brands, Inc. BRBR 77/100 Strong
5 Seneca Foods Corp. SENEA 76/100 Strong
6 Seneca Foods Corp. SENEB 76/100 Strong
7 The Simply Good Foods Company SMPL 75/100 Moderate
8 John B. Sanfilippo & Son, Inc. JBSS 74/100 Moderate
9 Central Garden & Pet Company CENT 72/100 Moderate

See every General Corporate company ranked by moat score →

How BRBR scores on the Corporate Default defenses

Pricing Power

Score 80 · 20% of the moat score

Pricing power is the ability to raise prices without losing volume.

Cost Advantage

Score 82 · 15% of the moat score

A cost advantage means delivering the same product for structurally less — better purchasing, denser distribution, a more automated process.

Customer Stickiness

Score 83 · 15% of the moat score

Stickiness is what makes revenue repeat without being re-won every year.

Capital Efficiency

Score 78 · 18% of the moat score

Capital efficiency asks what the company earns on the money tied up in the business.

Resilience

Score 66 · 17% of the moat score

Resilience is the capacity to get through a bad year on its own terms — enough liquidity, enough interest cover, and enough cash generation to avoid a rescue financing or a forced sale.

Scale & Market Position

Score 76 · 15% of the moat score

Scale matters only when it converts into economics.

How each Corporate Default defense is measured, in full →

Understanding BRBR's moat

What is BellRing Brands, Inc.'s moat score?

BellRing Brands, Inc. (BRBR) scores 77 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as strong. It ranks #4 of 73 scored companies in Packaged Foods, the top 5%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 72 companies in Packaged Foods. Its strongest defense is Customer Stickiness (83/100) and its weakest is Resilience (66/100).

How does BellRing Brands, Inc. compare with other Packaged Foods companies?

BellRing Brands, Inc. ranks #4 of 73 scored companies in Packaged Foods by moat score. The widest moat in Packaged Foods is McCormick & Company, Incorporat (MKC-V) at 79/100. The companies ranked closest are Ingredion Incorporated (INGR) at 78 just above it and Seneca Foods Corp. (SENEA) at 76 just below it.

How is the moat score calculated?

Each company is scored with an industry-specific template — Corporate Default in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 72 companies in Packaged Foods. The defenses are then weighted to produce the overall score out of 100.

Why is BellRing Brands, Inc. scored with the Corporate Default template?

Most public companies sell a product or a service at a margin, so the moat question is whether that margin survives contact with competitors. The Corporate template scores the six defenses that show up in a general operating company's financial signature: whether it can hold price, produce more cheaply than rivals, keep its customers, earn a return above its cost of capital, withstand a downturn, and turn size into economics.

Which competitive defenses are measured for BellRing Brands, Inc.?

The Corporate Default template measures 6 defenses, and BRBR scores: Pricing Power (80), Cost Advantage (82), Customer Stickiness (83), Capital Efficiency (78), Resilience (66), Scale & Market Position (76). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.

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