Dogness (International) Corpora DOGZ

Competitive advantage analysis · consumer-cyclical

Corporate Default
Overall moat score
20/100
Weak

Ranked against 29 peers in Leisure

About Dogness (International) Corpora

Dogness (International) Corporation, through its subsidiaries, designs, manufactures, and sells fashionable products for dogs and cats worldwide. It provides pet leashes, pet collars, pet harnesses, and retractable leashes, as well as lanyards; gift suspenders, pet belt ribbons, laces, elastic belts, computer jacquard ribbons, and high-grade textile laces; climbing hooks; and intelligent and entertaining pet products. The company also offers the … Full DOGZ analysis →

Key risks

  • Commodity Pressure / Weak Differentiation Gross margin at 7.4th percentile with high volatility suggests weak pricing power or commoditized products.
  • Scale Without Profitability Despite scale, profitability lags peers (score 0.07), suggesting limited competitive advantage.

The dashed ring is the peer median. Defense scores are percentile ranks against peers, so 50 is roughly the typical company in this group.

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Pricing Power

Weak
10
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Signals, strengths and risks for Pricing Power

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Signals, strengths and risks for Cost Advantage

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Signals, strengths and risks for Customer Stickiness

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Signals, strengths and risks for Capital Efficiency

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Signals, strengths and risks for Resilience

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Signals, strengths and risks for Scale & Market Position

Where DOGZ ranks in Leisure

Dogness (International) Corpora ranks #26 of 30 scored companies in Leisure by moat score — the top 87%. The widest moat in the group is Planet Fitness, Inc. (PLNT) at 76/100.

# Company Moat score Rating
22 PLBY Group, Inc. PLBY 33/100 Developing
23 Funko, Inc. FNKO 31/100 Developing
24 Six Flags Entertainment Corpora FUN 30/100 Developing
25 Aureus Greenway Holdings Inc. C AGH 26/100 Developing
26 Dogness (International) Corpora DOGZ 20/100 Weak
27 HWH International Inc. HWH 19/100 Weak
28 MIXED MARTIAL ARTS GROUP LIMITE MMA 6/100 Weak
29 Sacks Parente Golf, Inc. SPGC 0/100 Weak
30 SRM Entertainment, Inc. SRM 0/100 Weak

See every General Corporate company ranked by moat score →

How DOGZ scores on the Corporate Default defenses

Pricing Power

Score 10 · 20% of the moat score

Pricing power is the ability to raise prices without losing volume.

Cost Advantage

Score 14 · 15% of the moat score

A cost advantage means delivering the same product for structurally less — better purchasing, denser distribution, a more automated process.

Customer Stickiness

Score 27 · 15% of the moat score

Stickiness is what makes revenue repeat without being re-won every year.

Capital Efficiency

Score 35 · 18% of the moat score

Capital efficiency asks what the company earns on the money tied up in the business.

Resilience

Score 27 · 17% of the moat score

Resilience is the capacity to get through a bad year on its own terms — enough liquidity, enough interest cover, and enough cash generation to avoid a rescue financing or a forced sale.

Scale & Market Position

Score 9 · 15% of the moat score

Scale matters only when it converts into economics.

How each Corporate Default defense is measured, in full →

Understanding DOGZ's moat

What is Dogness (International) Corpora's moat score?

Dogness (International) Corpora (DOGZ) scores 20 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as weak. It ranks #26 of 30 scored companies in Leisure, the top 87%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 29 companies in Leisure. Its strongest defense is Capital Efficiency (35/100) and its weakest is Scale & Market Position (9/100).

How does Dogness (International) Corpora compare with other Leisure companies?

Dogness (International) Corpora ranks #26 of 30 scored companies in Leisure by moat score. The widest moat in Leisure is Planet Fitness, Inc. (PLNT) at 76/100. The companies ranked closest are Aureus Greenway Holdings Inc. C (AGH) at 26 just above it and HWH International Inc. (HWH) at 19 just below it.

How is the moat score calculated?

Each company is scored with an industry-specific template — Corporate Default in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 29 companies in Leisure. The defenses are then weighted to produce the overall score out of 100.

Why is Dogness (International) Corpora scored with the Corporate Default template?

Most public companies sell a product or a service at a margin, so the moat question is whether that margin survives contact with competitors. The Corporate template scores the six defenses that show up in a general operating company's financial signature: whether it can hold price, produce more cheaply than rivals, keep its customers, earn a return above its cost of capital, withstand a downturn, and turn size into economics.

Which competitive defenses are measured for Dogness (International) Corpora?

The Corporate Default template measures 6 defenses, and DOGZ scores: Pricing Power (10), Cost Advantage (14), Customer Stickiness (27), Capital Efficiency (35), Resilience (27), Scale & Market Position (9). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.

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