EverQuote, Inc. EVER

Competitive advantage analysis · communication-services

Software & SaaS Specialized
Overall moat score
68/100
Moderate

About EverQuote, Inc.

EverQuote, Inc. operates an online marketplace for insurance shopping in the United States. The company provides automotive, and home and renters insurance, as well as campaign management tools. The company serves insurance carriers and agents, and indirect distributors. The company was formerly known as AdHarmonics, Inc., and changed its name to EverQuote, Inc. in November 2014. EverQuote, Inc. was incorporated … Full EVER analysis →

Competitive advantage assessment

Key strengths

  • Premium Software Margins Gross margin quality is strong versus peers (score 0.87), consistent with premium software economics.
  • R&D Reinvestment Supports Growth R&D commitment is strong relative to peers (score 0.90).

Key risks

  • Lumpy Revenue Trajectory Revenue consistency is weak (score 0.28), suggesting demand may be less recurring than peers.
  • Returns Lack Durability Return durability is weak (score 0.29), reducing confidence in moat durability.

The dashed ring is the peer median. Defense scores are percentile ranks against peers, so 50 is roughly the typical company in this group.

Upgrade to unlock the signals and evidence behind each defense.

Premium access

Unlock full defense analysis

Get key signals, strengths, and risks for every moat dimension.

Upgrade to Premium Unlock all moat defenses and evidence.

Pricing Power

Moderate
74

Where EVER ranks in Internet Content & Information

EverQuote, Inc. ranks #14 of 78 scored companies in Internet Content & Information by moat score — the top 18%. The widest moat in the group is Alphabet Inc. (GOOG) at 75/100.

Moat scores for companies ranked near EVER in Internet Content & Information
# Company Moat score Rating
10 KANZHUN LIMITED - American Depo BZ 70/100 Moderate
11 Upwork Inc. UPWK 69/100 Moderate
12 Match Group, Inc. MTCH 69/100 Moderate
13 Weibo Corporation WB 68/100 Moderate
14 EverQuote, Inc. EVER 68/100 Moderate
15 Jiayin Group Inc. JFIN 66/100 Moderate
16 DoorDash, Inc. DASH 66/100 Moderate
17 Alphabet Inc. GOOGL 66/100 Moderate
18 Taboola.com Ltd. TBLA 64/100 Moderate

See every Software & SaaS company ranked by moat score →

How EVER scores on the Software & SaaS Specialized defenses

Pricing Power

Score 74 · 20% of the moat score

In software, pricing power is visible in gross margin: a vendor that has to discount in order to renew gives it up first.

Recurring Revenue Stickiness

Score 46 · 18% of the moat score

Recurring revenue is the model's central claim, and it is a moat only when customers renew and expand without being re-sold each year.

Innovation Engine

Score 88 · 16% of the moat score

Software is competed away rather than depreciated, so a vendor that stops investing loses its category.

Cash Scalability

Score 69 · 18% of the moat score

The test of a software business is whether growth eventually stops consuming cash.

Capital Efficiency

Score 70 · 16% of the moat score

A software platform employs very little capital, so a genuine franchise should produce high returns on it without leverage.

Balance Sheet Resilience

Score 63 · 12% of the moat score

Software companies fund years of customer acquisition before those customers pay back, which makes access to capital a strategic variable rather than a treasury detail.

How each Software & SaaS Specialized defense is measured, in full →

Understanding EVER's moat

What is EverQuote, Inc.'s moat score?

EverQuote, Inc. (EVER) scores 68 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as moderate. It ranks #14 of 78 scored companies in Internet Content & Information, the top 18%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 77 companies in Internet Content & Information. Its strongest defense is Innovation Engine (88/100) and its weakest is Recurring Revenue Stickiness (46/100).

How does EverQuote, Inc. compare with other Internet Content & Information companies?

EverQuote, Inc. ranks #14 of 78 scored companies in Internet Content & Information by moat score. The widest moat in Internet Content & Information is Alphabet Inc. (GOOG) at 75/100. The companies ranked closest are Weibo Corporation (WB) at 68 just above it and Jiayin Group Inc. (JFIN) at 66 just below it.

How is the moat score calculated?

Each company is scored with an industry-specific template — Software & SaaS Specialized in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 77 companies in Internet Content & Information. The defenses are then weighted to produce the overall score out of 100.

Why is EverQuote, Inc. scored with the Software & SaaS Specialized template?

Software costs almost nothing to reproduce, so the entire economic question is whether customers keep paying. Revenue is a subscription rather than a sale, the cost of winning a customer is paid years before that customer becomes profitable, and margins arrive only if renewals hold. The Software & SaaS template scores retention, reinvestment, and the point at which growth turns into cash.

Which competitive defenses are measured for EverQuote, Inc.?

The Software & SaaS Specialized template measures 6 defenses, and EVER scores: Pricing Power (74), Recurring Revenue Stickiness (46), Innovation Engine (88), Cash Scalability (69), Capital Efficiency (70), Balance Sheet Resilience (63). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.

Send Feedback
Please select a category.
0/1000