Forrester Research, Inc. operates as an independent research and advisory company in the United States, Europe, the United Kingdom, Canada, Asia Pacific, and internationally. It operates in three segments: Research, Consulting, and Events. The Research segment primary subscription research services include Forrester Decisions which are designed to provide business and technology leaders with a proven path to growth through customer …
Full FORR analysis →
Competitive advantage assessment
Key risks
ROIC Below WACC or PeersROIC at 17.6th percentile suggests inefficient capital deployment.
Liquidity ConcernsLiquidity is concerning (score 0.23), raising questions about short-term obligations.
The dashed ring is the peer median. Defense scores are percentile ranks
against peers, so 50 is roughly the typical company in this group.
Upgrade to unlock the signals and evidence behind each defense.
Premium access
Unlock full defense analysis
Get key signals, strengths, and risks for every moat dimension.
Forrester Research, Inc. ranks #12 of 18
scored companies in Consulting Services by moat score — the top 67%.
The widest moat in the group is SBC Medical Group Holdings Inco (SBC)
at 81/100.
Moat scores for companies ranked near FORR in Consulting Services
Pricing power is the ability to raise prices without losing volume.
Cost Advantage
Score 38
· 15% of the moat score
A cost advantage means delivering the same product for structurally less — better purchasing, denser distribution, a more automated process.
Customer Stickiness
Score 55
· 15% of the moat score
Stickiness is what makes revenue repeat without being re-won every year.
Capital Efficiency
Score 28
· 18% of the moat score
Capital efficiency asks what the company earns on the money tied up in the business.
Resilience
Score 38
· 17% of the moat score
Resilience is the capacity to get through a bad year on its own terms — enough liquidity, enough interest cover, and enough cash generation to avoid a rescue financing or a forced sale.
Scale & Market Position
Score 39
· 15% of the moat score
Scale matters only when it converts into economics.
Forrester Research, Inc. (FORR) scores 40 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as developing. It ranks #12 of 18 scored companies in Consulting Services, the top 67%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 17 companies in Consulting Services. Its strongest defense is Customer Stickiness (55/100) and its weakest is Capital Efficiency (28/100).
How does Forrester Research, Inc. compare with other Consulting Services companies?
Forrester Research, Inc. ranks #12 of 18 scored companies in Consulting Services by moat score. The widest moat in Consulting Services is SBC Medical Group Holdings Inco (SBC) at 81/100. The companies ranked closest are AERTW (AERTW) at 46 just above it and Resources Connection, Inc. (RGP) at 34 just below it.
How is the moat score calculated?
Each company is scored with an industry-specific template — Corporate Default in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 17 companies in Consulting Services. The defenses are then weighted to produce the overall score out of 100.
Why is Forrester Research, Inc. scored with the Corporate Default template?
Most public companies sell a product or a service at a margin, so the moat question is whether that margin survives contact with competitors. The Corporate template scores the six defenses that show up in a general operating company's financial signature: whether it can hold price, produce more cheaply than rivals, keep its customers, earn a return above its cost of capital, withstand a downturn, and turn size into economics.
Which competitive defenses are measured for Forrester Research, Inc.?
The Corporate Default template measures 6 defenses, and FORR scores: Pricing Power (40), Cost Advantage (38), Customer Stickiness (55), Capital Efficiency (28), Resilience (38), Scale & Market Position (39). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.
We value your privacy
We use cookies to enhance your browsing experience, analyze site traffic, and personalize content. By clicking 'Accept All', you consent to our use of cookies.
Read our cookie policy
Cookie Preferences
Manage your cookie preferences. Essential cookies are always enabled.