General Motors Company designs, builds, and sells trucks, crossovers, cars, and automobile parts worldwide. It operates through GM North America, GM International, and GM Financial segments. The company markets its vehicles primarily under the Buick, Cadillac, Chevrolet, GMC, Baojun, and Wuling brand names. In addition, it sells trucks, crossovers, cars, and automobile parts through retail dealers, distributors and dealers, as …
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Competitive advantage assessment
Key strengths
Cost Leadership PositionOperating margin at 90.6th percentile with strong OpEx control demonstrates cost leadership.
Margins Stable Across CyclesOperating margin volatility is low (stability score 0.94), demonstrating pricing resilience across cycles.
The dashed ring is the peer median. Defense scores are percentile ranks
against peers, so 50 is roughly the typical company in this group.
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General Motors Company ranks #5 of 43
scored companies in Auto Manufacturers by moat score — the top 12%.
The widest moat in the group is Ferrari N.V. (RACE)
at 90/100.
Moat scores for companies ranked near GM in Auto Manufacturers
Pricing power is the ability to raise prices without losing volume.
Cost Advantage
Score 95
· 15% of the moat score
A cost advantage means delivering the same product for structurally less — better purchasing, denser distribution, a more automated process.
Customer Stickiness
Score 86
· 15% of the moat score
Stickiness is what makes revenue repeat without being re-won every year.
Capital Efficiency
Score 55
· 18% of the moat score
Capital efficiency asks what the company earns on the money tied up in the business.
Resilience
Score 66
· 17% of the moat score
Resilience is the capacity to get through a bad year on its own terms — enough liquidity, enough interest cover, and enough cash generation to avoid a rescue financing or a forced sale.
Scale & Market Position
Score 61
· 15% of the moat score
Scale matters only when it converts into economics.
General Motors Company (GM) scores 70 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as moderate. It ranks #5 of 43 scored companies in Auto Manufacturers, the top 12%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 42 companies in Auto Manufacturers. Its strongest defense is Cost Advantage (95/100) and its weakest is Capital Efficiency (55/100).
How does General Motors Company compare with other Auto Manufacturers companies?
General Motors Company ranks #5 of 43 scored companies in Auto Manufacturers by moat score. The widest moat in Auto Manufacturers is Ferrari N.V. (RACE) at 90/100. The companies ranked closest are Tesla, Inc. (TSLA) at 76 just above it and Li Auto Inc. (LI) at 64 just below it.
How is the moat score calculated?
Each company is scored with an industry-specific template — Corporate Default in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 42 companies in Auto Manufacturers. The defenses are then weighted to produce the overall score out of 100.
Why is General Motors Company scored with the Corporate Default template?
Most public companies sell a product or a service at a margin, so the moat question is whether that margin survives contact with competitors. The Corporate template scores the six defenses that show up in a general operating company's financial signature: whether it can hold price, produce more cheaply than rivals, keep its customers, earn a return above its cost of capital, withstand a downturn, and turn size into economics.
Which competitive defenses are measured for General Motors Company?
The Corporate Default template measures 6 defenses, and GM scores: Pricing Power (66), Cost Advantage (95), Customer Stickiness (86), Capital Efficiency (55), Resilience (66), Scale & Market Position (61). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.
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