Pure Storage, Inc. PSTG

Competitive advantage analysis · technology

Corporate Default
Overall moat score
69/100
Moderate

Ranked against 35 peers in Computer Hardware

About Pure Storage, Inc.

Everpure provides data storage and management technologies, products, and services in the United States and internationally. Its Purity software is shared across its products and provides enterprise-class data services, such as always-on data reduction, data protection, and encryption, as well as storage protocols, including block, file, and object. The company also provides FlashArray integrated hardware systems, including FlashArray//X, FlashArray//C, FlashArray//XL, … Full PSTG analysis →

Key strengths

  • Margins Stable Across Cycles Operating margin volatility is low (stability score 0.73), demonstrating pricing resilience across cycles.
  • Revenue Growth Consistent Revenue growth volatility is low (stability score 0.73), suggesting sticky customer base.

The dashed ring is the peer median. Defense scores are percentile ranks against peers, so 50 is roughly the typical company in this group.

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Pricing Power

Moderate
69
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Signals, strengths and risks for Pricing Power

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Signals, strengths and risks for Cost Advantage

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Signals, strengths and risks for Customer Stickiness

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Signals, strengths and risks for Capital Efficiency

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Signals, strengths and risks for Resilience

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Signals, strengths and risks for Scale & Market Position

Where PSTG ranks in Computer Hardware

Pure Storage, Inc. ranks #7 of 36 scored companies in Computer Hardware by moat score — the top 19%. The widest moat in the group is Arista Networks, Inc. (ANET) at 86/100.

# Company Moat score Rating
3 NetApp, Inc. NTAP 80/100 Strong
4 Cricut, Inc. CRCT 77/100 Strong
5 Western Digital Corporation WDC 76/100 Strong
6 Seagate Technology Holdings PLC STX 73/100 Moderate
7 Pure Storage, Inc. PSTG 69/100 Moderate
8 Planet Image International Limi YIBO 67/100 Moderate
9 HP Inc. HPQ 67/100 Moderate
10 Super Micro Computer, Inc. SMCI 66/100 Moderate
11 Dell Technologies Inc. DELL 63/100 Moderate

See every General Corporate company ranked by moat score →

How PSTG scores on the Corporate Default defenses

Pricing Power

Score 69 · 20% of the moat score

Pricing power is the ability to raise prices without losing volume.

Cost Advantage

Score 55 · 15% of the moat score

A cost advantage means delivering the same product for structurally less — better purchasing, denser distribution, a more automated process.

Customer Stickiness

Score 79 · 15% of the moat score

Stickiness is what makes revenue repeat without being re-won every year.

Capital Efficiency

Score 64 · 18% of the moat score

Capital efficiency asks what the company earns on the money tied up in the business.

Resilience

Score 68 · 17% of the moat score

Resilience is the capacity to get through a bad year on its own terms — enough liquidity, enough interest cover, and enough cash generation to avoid a rescue financing or a forced sale.

Scale & Market Position

Score 78 · 15% of the moat score

Scale matters only when it converts into economics.

How each Corporate Default defense is measured, in full →

Understanding PSTG's moat

What is Pure Storage, Inc.'s moat score?

Pure Storage, Inc. (PSTG) scores 69 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as moderate. It ranks #7 of 36 scored companies in Computer Hardware, the top 19%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 35 companies in Computer Hardware. Its strongest defense is Customer Stickiness (79/100) and its weakest is Cost Advantage (55/100).

How does Pure Storage, Inc. compare with other Computer Hardware companies?

Pure Storage, Inc. ranks #7 of 36 scored companies in Computer Hardware by moat score. The widest moat in Computer Hardware is Arista Networks, Inc. (ANET) at 86/100. The companies ranked closest are Seagate Technology Holdings PLC (STX) at 73 just above it and Planet Image International Limi (YIBO) at 67 just below it.

How is the moat score calculated?

Each company is scored with an industry-specific template — Corporate Default in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 35 companies in Computer Hardware. The defenses are then weighted to produce the overall score out of 100.

Why is Pure Storage, Inc. scored with the Corporate Default template?

Most public companies sell a product or a service at a margin, so the moat question is whether that margin survives contact with competitors. The Corporate template scores the six defenses that show up in a general operating company's financial signature: whether it can hold price, produce more cheaply than rivals, keep its customers, earn a return above its cost of capital, withstand a downturn, and turn size into economics.

Which competitive defenses are measured for Pure Storage, Inc.?

The Corporate Default template measures 6 defenses, and PSTG scores: Pricing Power (69), Cost Advantage (55), Customer Stickiness (79), Capital Efficiency (64), Resilience (68), Scale & Market Position (78). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.

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