SOBR Safe, Inc. a hardware and software company, provides non-invasive technologies to monitor and identify the presence of alcohol in North America. The company offers SOBRcheck and SOBRsure that enables non-invasive alcohol monitoring and detection, biometric identity verification, and qualified, real-time cloud-based alerts and reporting; and SOBRsafe, a touch-based alcohol monitoring and detection products. SOBR Safe, Inc. was founded in …
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Competitive advantage assessment
Key strengths
Operating Leverage in EffectOperating leverage is evident (score 1.00), with margins expanding over time.
Key risks
ROIC Below WACC or PeersROIC at 12.9th percentile suggests inefficient capital deployment.
Below-Peer Operating EfficiencyOperating margin at 12.5th percentile indicates below-peer efficiency.
The dashed ring is the peer median. Defense scores are percentile ranks
against peers, so 50 is roughly the typical company in this group.
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Where SOBR ranks in Scientific & Technical Instruments
SOBR Safe, Inc. ranks #27 of 34
scored companies in Scientific & Technical Instruments by moat score — the top 79%.
The widest moat in the group is Garmin Ltd. (GRMN)
at 85/100.
Moat scores for companies ranked near SOBR in Scientific & Technical Instruments
Pricing power is the ability to raise prices without losing volume.
Cost Advantage
Score 8
· 15% of the moat score
A cost advantage means delivering the same product for structurally less — better purchasing, denser distribution, a more automated process.
Customer Stickiness
Score 13
· 15% of the moat score
Stickiness is what makes revenue repeat without being re-won every year.
Capital Efficiency
Score 7
· 18% of the moat score
Capital efficiency asks what the company earns on the money tied up in the business.
Resilience
Score 21
· 17% of the moat score
Resilience is the capacity to get through a bad year on its own terms — enough liquidity, enough interest cover, and enough cash generation to avoid a rescue financing or a forced sale.
Scale & Market Position
Score 65
· 15% of the moat score
Scale matters only when it converts into economics.
SOBR Safe, Inc. (SOBR) scores 21 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as weak. It ranks #27 of 34 scored companies in Scientific & Technical Instruments, the top 79%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 33 companies in Scientific & Technical Instruments. Its strongest defense is Scale & Market Position (65/100) and its weakest is Capital Efficiency (7/100).
How does SOBR Safe, Inc. compare with other Scientific & Technical Instruments companies?
SOBR Safe, Inc. ranks #27 of 34 scored companies in Scientific & Technical Instruments by moat score. The widest moat in Scientific & Technical Instruments is Garmin Ltd. (GRMN) at 84/100. The companies ranked closest are Astrotech Corporation (ASTC) at 21 just above it and Focus Universal Inc. (FCUV) at 18 just below it.
How is the moat score calculated?
Each company is scored with an industry-specific template — Corporate Default in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 33 companies in Scientific & Technical Instruments. The defenses are then weighted to produce the overall score out of 100.
Why is SOBR Safe, Inc. scored with the Corporate Default template?
Most public companies sell a product or a service at a margin, so the moat question is whether that margin survives contact with competitors. The Corporate template scores the six defenses that show up in a general operating company's financial signature: whether it can hold price, produce more cheaply than rivals, keep its customers, earn a return above its cost of capital, withstand a downturn, and turn size into economics.
Which competitive defenses are measured for SOBR Safe, Inc.?
The Corporate Default template measures 6 defenses, and SOBR scores: Pricing Power (14), Cost Advantage (8), Customer Stickiness (13), Capital Efficiency (7), Resilience (21), Scale & Market Position (65). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.
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