TransUnion TRU

Competitive advantage analysis · financial-services

Asset Management Specialized
Overall moat score
34/100
Developing

About TransUnion

TransUnion operates as a global consumer credit reporting agency that provides risk and information solutions. The company operates in two segments, U.S. Markets and International. The U.S. Markets segment provides credit reporting, credit marketing, analytics and consulting, identity verification, and authentication and debt recovery solutions for financial services industry; and onboarding and transaction processing products, scoring and analytic products, marketing … Full TRU analysis →

Competitive advantage assessment

Key risks

  • High Compensation Costs Compensation costs relative to peers are high (score 0.23).
  • Fee Margin Pressure Fee margin quality is below peers (score 0.23).

The dashed ring is the peer median. Defense scores are percentile ranks against peers, so 50 is roughly the typical company in this group.

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Fee Revenue Quality

Developing
32

Where TRU ranks in Financial Data & Stock Exchanges

TransUnion ranks #12 of 15 scored companies in Financial Data & Stock Exchanges by moat score — the top 80%. The widest moat in the group is CME Group Inc. (CME) at 82/100.

Moat scores for companies ranked near TRU in Financial Data & Stock Exchanges
# Company Moat score Rating
7 Nasdaq, Inc. NDAQ 61/100 Moderate
8 Moody's Corporation MCO 60/100 Moderate
9 Morningstar, Inc. MORN 55/100 Moderate
10 S&P Global Inc. SPGI 41/100 Developing
11 Coinbase Global, Inc. COIN 38/100 Developing
12 TransUnion TRU 34/100 Developing
13 MarketWise, Inc. MKTW 29/100 Developing
14 Bit Origin Limited BTOG 1/100 Weak
15 Dun & Bradstreet Holdings, Inc. DNB 0/100 Weak

See every Asset Management & Capital Markets company ranked by moat score →

How TRU scores on the Asset Management Specialized defenses

Fee Revenue Quality

Score 32 · 20% of the moat score

Fee revenue quality is the ability to charge above the industry's falling average and keep charging it.

Client Retention & Revenue Stickiness

Score 39 · 18% of the moat score

Assets under management leave far more easily than they arrive, and the fee leaves with them.

Compensation Discipline

Score 23 · 18% of the moat score

Compensation is the largest expense in asset management and the one that decides whether a good year ever reaches shareholders.

Capital Efficiency

Score 42 · 20% of the moat score

Asset managers are asset-light: with little capital employed, a healthy business should earn a very high return on equity, and a merely average one is a real warning.

Earnings Quality & Cash Conversion

Score 37 · 14% of the moat score

Reported profits here can be flattered by performance fees, seed-capital gains and consolidated fund accounting, none of which recur reliably.

Balance Sheet Strength

Score 26 · 10% of the moat score

Because the business needs so little capital, an asset manager carrying meaningful debt has usually borrowed to buy another manager or to fund distributions.

How each Asset Management Specialized defense is measured, in full →

Understanding TRU's moat

What is TransUnion's moat score?

TransUnion (TRU) scores 34 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as developing. It ranks #12 of 15 scored companies in Financial Data & Stock Exchanges, the top 80%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 14 companies in Financial Data & Stock Exchanges. Its strongest defense is Capital Efficiency (42/100) and its weakest is Compensation Discipline (23/100).

How does TransUnion compare with other Financial Data & Stock Exchanges companies?

TransUnion ranks #12 of 15 scored companies in Financial Data & Stock Exchanges by moat score. The widest moat in Financial Data & Stock Exchanges is CME Group Inc. (CME) at 82/100. The companies ranked closest are Coinbase Global, Inc. (COIN) at 38 just above it and MarketWise, Inc. (MKTW) at 29 just below it.

How is the moat score calculated?

Each company is scored with an industry-specific template — Asset Management Specialized in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 14 companies in Financial Data & Stock Exchanges. The defenses are then weighted to produce the overall score out of 100.

Why is TransUnion scored with the Asset Management Specialized template?

An asset manager owns almost nothing. It charges a fee on someone else's money, pays much of that fee out in compensation, and keeps the remainder — so its economics turn on the fee rate it can defend, whether client money stays, and how much revenue survives the bonus pool. The Asset Management template scores those questions rather than the balance sheet, which in this industry is largely beside the point.

Which competitive defenses are measured for TransUnion?

The Asset Management Specialized template measures 6 defenses, and TRU scores: Fee Revenue Quality (32), Client Retention & Revenue Stickiness (39), Compensation Discipline (23), Capital Efficiency (42), Earnings Quality & Cash Conversion (37), Balance Sheet Strength (26). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.

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