Vision Marine Technologies Inc. designs, develops, manufactures, rents, and sells electric boats in Canada, the United States, and internationally. It offers e-motion electric powertrain technology; e-motion electric outboard powertrain system; electric boats; and manufactures customized boats. The company provides its products through website and distributors. It serves original equipment manufacturers, retail customer, boat clubs, and boat rental operations. The company …
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Competitive advantage assessment
Key strengths
Operating Leverage in EffectOperating leverage is evident (score 1.00), with margins expanding over time.
Key risks
ROIC Below WACC or PeersROIC at 8.3th percentile suggests inefficient capital deployment.
Revenue Volatility Signals Weak StickinessRevenue volatility is high (stability score 0.00), suggesting weak customer stickiness.
The dashed ring is the peer median. Defense scores are percentile ranks
against peers, so 50 is roughly the typical company in this group.
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Vision Marine Technologies Inc. ranks #12 of 16
scored companies in Recreational Vehicles by moat score — the top 75%.
The widest moat in the group is LCI Industries (LCII)
at 80/100.
Moat scores for companies ranked near VMAR in Recreational Vehicles
Pricing power is the ability to raise prices without losing volume.
Cost Advantage
Score 12
· 15% of the moat score
A cost advantage means delivering the same product for structurally less — better purchasing, denser distribution, a more automated process.
Customer Stickiness
Score 6
· 15% of the moat score
Stickiness is what makes revenue repeat without being re-won every year.
Capital Efficiency
Score 5
· 18% of the moat score
Capital efficiency asks what the company earns on the money tied up in the business.
Resilience
Score 18
· 17% of the moat score
Resilience is the capacity to get through a bad year on its own terms — enough liquidity, enough interest cover, and enough cash generation to avoid a rescue financing or a forced sale.
Scale & Market Position
Score 82
· 15% of the moat score
Scale matters only when it converts into economics.
What is Vision Marine Technologies Inc.'s moat score?
Vision Marine Technologies Inc. (VMAR) scores 23 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as weak. It ranks #12 of 16 scored companies in Recreational Vehicles, the top 75%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 15 companies in Recreational Vehicles. Its strongest defense is Scale & Market Position (82/100) and its weakest is Capital Efficiency (5/100).
How does Vision Marine Technologies Inc. compare with other Recreational Vehicles companies?
Vision Marine Technologies Inc. ranks #12 of 16 scored companies in Recreational Vehicles by moat score. The widest moat in Recreational Vehicles is LCI Industries (LCII) at 80/100. The companies ranked closest are EZGO Technologies Ltd. (EZGO) at 40 just above it and Micromobility.com Inc. (MCOM) at 23 just below it.
How is the moat score calculated?
Each company is scored with an industry-specific template — Corporate Default in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 15 companies in Recreational Vehicles. The defenses are then weighted to produce the overall score out of 100.
Why is Vision Marine Technologies Inc. scored with the Corporate Default template?
Most public companies sell a product or a service at a margin, so the moat question is whether that margin survives contact with competitors. The Corporate template scores the six defenses that show up in a general operating company's financial signature: whether it can hold price, produce more cheaply than rivals, keep its customers, earn a return above its cost of capital, withstand a downturn, and turn size into economics.
Which competitive defenses are measured for Vision Marine Technologies Inc.?
The Corporate Default template measures 6 defenses, and VMAR scores: Pricing Power (16), Cost Advantage (12), Customer Stickiness (6), Capital Efficiency (5), Resilience (18), Scale & Market Position (82). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.
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