Bright Horizons Family Solution BFAM

Competitive advantage analysis · consumer-cyclical

Corporate Default
Overall moat score
67/100
Moderate

About Bright Horizons Family Solution

Bright Horizons Family Solutions Inc. provides early education and childcare, back-up care, educational advisory, and other workplace solutions services for employers and families in the United States, Puerto Rico, the United Kingdom, the Netherlands, Australia, and India. The company operates in three segments: Full Service Center-Based Child Care, Back-Up Care, and Educational Advisory services. The Full Service Center-Based Child Care … Full BFAM analysis →

Competitive advantage assessment

Key strengths

  • Margins Stable Across Cycles Operating margin volatility is low (stability score 0.87), demonstrating pricing resilience across cycles.
  • ROIC Sustainably Above Peers ROIC at 66.7th percentile exceeds peers and WACC, demonstrating superior capital allocation.

The dashed ring is the peer median. Defense scores are percentile ranks against peers, so 50 is roughly the typical company in this group.

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Pricing Power

Moderate
70

Where BFAM ranks in Personal Services

Bright Horizons Family Solution ranks #6 of 16 scored companies in Personal Services by moat score — the top 38%. The widest moat in the group is Rollins, Inc. (ROL) at 82/100.

Moat scores for companies ranked near BFAM in Personal Services
# Company Moat score Rating
2 H&R Block, Inc. HRB 79/100 Strong
3 frontdoor, inc. FTDR 73/100 Moderate
4 Service Corporation Internation SCI 69/100 Moderate
5 Carriage Services, Inc. CSV 69/100 Moderate
6 Bright Horizons Family Solution BFAM 67/100 Moderate
7 Regis Corporation RGS 56/100 Moderate
8 WW International, Inc. WW 47/100 Developing
9 Smart Share Global Limited EM 41/100 Developing
10 MEDIFAST INC MED 40/100 Developing

See every General Corporate company ranked by moat score →

How BFAM scores on the Corporate Default defenses

Pricing Power

Score 70 · 20% of the moat score

Pricing power is the ability to raise prices without losing volume.

Cost Advantage

Score 73 · 15% of the moat score

A cost advantage means delivering the same product for structurally less — better purchasing, denser distribution, a more automated process.

Customer Stickiness

Score 71 · 15% of the moat score

Stickiness is what makes revenue repeat without being re-won every year.

Capital Efficiency

Score 77 · 18% of the moat score

Capital efficiency asks what the company earns on the money tied up in the business.

Resilience

Score 44 · 17% of the moat score

Resilience is the capacity to get through a bad year on its own terms — enough liquidity, enough interest cover, and enough cash generation to avoid a rescue financing or a forced sale.

Scale & Market Position

Score 62 · 15% of the moat score

Scale matters only when it converts into economics.

How each Corporate Default defense is measured, in full →

Understanding BFAM's moat

What is Bright Horizons Family Solution's moat score?

Bright Horizons Family Solution (BFAM) scores 67 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as moderate. It ranks #6 of 16 scored companies in Personal Services, the top 38%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 15 companies in Personal Services. Its strongest defense is Capital Efficiency (77/100) and its weakest is Resilience (44/100).

How does Bright Horizons Family Solution compare with other Personal Services companies?

Bright Horizons Family Solution ranks #6 of 16 scored companies in Personal Services by moat score. The widest moat in Personal Services is Rollins, Inc. (ROL) at 82/100. The companies ranked closest are Carriage Services, Inc. (CSV) at 69 just above it and Regis Corporation (RGS) at 56 just below it.

How is the moat score calculated?

Each company is scored with an industry-specific template — Corporate Default in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 15 companies in Personal Services. The defenses are then weighted to produce the overall score out of 100.

Why is Bright Horizons Family Solution scored with the Corporate Default template?

Most public companies sell a product or a service at a margin, so the moat question is whether that margin survives contact with competitors. The Corporate template scores the six defenses that show up in a general operating company's financial signature: whether it can hold price, produce more cheaply than rivals, keep its customers, earn a return above its cost of capital, withstand a downturn, and turn size into economics.

Which competitive defenses are measured for Bright Horizons Family Solution?

The Corporate Default template measures 6 defenses, and BFAM scores: Pricing Power (70), Cost Advantage (73), Customer Stickiness (71), Capital Efficiency (77), Resilience (44), Scale & Market Position (62). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.

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