Crown Crafts, Inc. CRWS

Competitive advantage analysis · consumer-cyclical

Corporate Default
Overall moat score
50/100
Moderate

Ranked against 33 peers in Furnishings, Fixtures & Appliances

About Crown Crafts, Inc.

Crown Crafts, Inc., through its subsidiaries, operates in the consumer products industry in the United States and internationally. The company provides infant, toddler, and juvenile products, including infant and toddler beddings; diaper bags; blankets and swaddle blankets; dolls and plush toys; nursery and toddler accessories; room décors; reusable and disposable bibs; burp cloths; reusable and disposable placemats, and floor mats; … Full CRWS analysis →

Key strengths

  • Revenue Growth Consistent Revenue growth volatility is low (stability score 0.70), suggesting sticky customer base.
  • Cash Generation Consistent Cash generation is consistent (score 0.97), indicating reliable business model.

Key risks

  • Commodity Pressure / Weak Differentiation Gross margin at 26.7th percentile with high volatility suggests weak pricing power or commoditized products.
  • Scale Without Profitability Despite scale, profitability lags peers (score 0.38), suggesting limited competitive advantage.

The dashed ring is the peer median. Defense scores are percentile ranks against peers, so 50 is roughly the typical company in this group.

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Pricing Power

Weak
24
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Signals, strengths and risks for Pricing Power

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Signals, strengths and risks for Cost Advantage

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Signals, strengths and risks for Customer Stickiness

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Signals, strengths and risks for Capital Efficiency

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Signals, strengths and risks for Resilience

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Signals, strengths and risks for Scale & Market Position

Where CRWS ranks in Furnishings, Fixtures & Appliances

Crown Crafts, Inc. ranks #15 of 34 scored companies in Furnishings, Fixtures & Appliances by moat score — the top 44%. The widest moat in the group is SharkNinja, Inc. (SN) at 81/100.

# Company Moat score Rating
11 MasterBrand, Inc. MBC 58/100 Moderate
12 MillerKnoll, Inc. MLKN 58/100 Moderate
13 Viomi Technology Co., Ltd VIOT 58/100 Moderate
14 Whirlpool Corporation WHR 50/100 Moderate
15 Crown Crafts, Inc. CRWS 50/100 Moderate
16 Bassett Furniture Industries, I BSET 48/100 Developing
17 Lifetime Brands, Inc. LCUT 46/100 Developing
18 Virco Manufacturing Corporation VIRC 46/100 Developing
19 The Lovesac Company LOVE 45/100 Developing

See every General Corporate company ranked by moat score →

How CRWS scores on the Corporate Default defenses

Pricing Power

Score 24 · 20% of the moat score

Pricing power is the ability to raise prices without losing volume.

Cost Advantage

Score 60 · 15% of the moat score

A cost advantage means delivering the same product for structurally less — better purchasing, denser distribution, a more automated process.

Customer Stickiness

Score 86 · 15% of the moat score

Stickiness is what makes revenue repeat without being re-won every year.

Capital Efficiency

Score 38 · 18% of the moat score

Capital efficiency asks what the company earns on the money tied up in the business.

Resilience

Score 73 · 17% of the moat score

Resilience is the capacity to get through a bad year on its own terms — enough liquidity, enough interest cover, and enough cash generation to avoid a rescue financing or a forced sale.

Scale & Market Position

Score 27 · 15% of the moat score

Scale matters only when it converts into economics.

How each Corporate Default defense is measured, in full →

Understanding CRWS's moat

What is Crown Crafts, Inc.'s moat score?

Crown Crafts, Inc. (CRWS) scores 50 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as moderate. It ranks #15 of 34 scored companies in Furnishings, Fixtures & Appliances, the top 44%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 33 companies in Furnishings, Fixtures & Appliances. Its strongest defense is Customer Stickiness (86/100) and its weakest is Pricing Power (24/100).

How does Crown Crafts, Inc. compare with other Furnishings, Fixtures & Appliances companies?

Crown Crafts, Inc. ranks #15 of 34 scored companies in Furnishings, Fixtures & Appliances by moat score. The widest moat in Furnishings, Fixtures & Appliances is SharkNinja, Inc. (SN) at 81/100. The companies ranked closest are Whirlpool Corporation (WHR) at 50 just above it and Bassett Furniture Industries, I (BSET) at 48 just below it.

How is the moat score calculated?

Each company is scored with an industry-specific template — Corporate Default in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 33 companies in Furnishings, Fixtures & Appliances. The defenses are then weighted to produce the overall score out of 100.

Why is Crown Crafts, Inc. scored with the Corporate Default template?

Most public companies sell a product or a service at a margin, so the moat question is whether that margin survives contact with competitors. The Corporate template scores the six defenses that show up in a general operating company's financial signature: whether it can hold price, produce more cheaply than rivals, keep its customers, earn a return above its cost of capital, withstand a downturn, and turn size into economics.

Which competitive defenses are measured for Crown Crafts, Inc.?

The Corporate Default template measures 6 defenses, and CRWS scores: Pricing Power (24), Cost Advantage (60), Customer Stickiness (86), Capital Efficiency (38), Resilience (73), Scale & Market Position (27). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.

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