Willis Lease Finance Corporation, together with its subsidiaries, operates as a lessor and servicer of commercial aircraft and aircraft engines worldwide. It operates in two segments, Leasing and Related Operations, and Spare Parts Sales. The company engages in the acquiring and leasing commercial aircraft, aircraft engines, and other aircraft equipment, as well as the purchase and resale of commercial aircraft …
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Competitive advantage assessment
Key strengths
Scale Supporting ProfitabilityProfitability at scale is strong (score 0.73), demonstrating competitive advantages.
Operating Leverage in EffectOperating leverage is evident (score 0.88), with margins expanding over time.
Key risks
ROIC Below WACC or PeersROIC at 20.0th percentile suggests inefficient capital deployment.
Volatile Margins Suggest CyclicalityMargin volatility is high (stability score 0.27), suggesting cyclical exposure or competitive pressure.
The dashed ring is the peer median. Defense scores are percentile ranks
against peers, so 50 is roughly the typical company in this group.
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Willis Lease Finance Corporatio ranks #16 of 28
scored companies in Rental & Leasing Services by moat score — the top 57%.
The widest moat in the group is Global Ship Lease Inc New (GSL)
at 79/100.
Moat scores for companies ranked near WLFC in Rental & Leasing Services
Pricing power is the ability to raise prices without losing volume.
Cost Advantage
Score 33
· 15% of the moat score
A cost advantage means delivering the same product for structurally less — better purchasing, denser distribution, a more automated process.
Customer Stickiness
Score 57
· 15% of the moat score
Stickiness is what makes revenue repeat without being re-won every year.
Capital Efficiency
Score 35
· 18% of the moat score
Capital efficiency asks what the company earns on the money tied up in the business.
Resilience
Score 59
· 17% of the moat score
Resilience is the capacity to get through a bad year on its own terms — enough liquidity, enough interest cover, and enough cash generation to avoid a rescue financing or a forced sale.
Scale & Market Position
Score 80
· 15% of the moat score
Scale matters only when it converts into economics.
What is Willis Lease Finance Corporatio's moat score?
Willis Lease Finance Corporatio (WLFC) scores 53 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as moderate. It ranks #16 of 28 scored companies in Rental & Leasing Services, the top 57%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 27 companies in Rental & Leasing Services. Its strongest defense is Scale & Market Position (80/100) and its weakest is Cost Advantage (33/100).
How does Willis Lease Finance Corporatio compare with other Rental & Leasing Services companies?
Willis Lease Finance Corporatio ranks #16 of 28 scored companies in Rental & Leasing Services by moat score. The widest moat in Rental & Leasing Services is Global Ship Lease Inc New (GSL) at 79/100. The companies ranked closest are Air Lease Corporation (AL) at 55 just above it and Herc Holdings Inc. (HRI) at 50 just below it.
How is the moat score calculated?
Each company is scored with an industry-specific template — Corporate Default in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 27 companies in Rental & Leasing Services. The defenses are then weighted to produce the overall score out of 100.
Why is Willis Lease Finance Corporatio scored with the Corporate Default template?
Most public companies sell a product or a service at a margin, so the moat question is whether that margin survives contact with competitors. The Corporate template scores the six defenses that show up in a general operating company's financial signature: whether it can hold price, produce more cheaply than rivals, keep its customers, earn a return above its cost of capital, withstand a downturn, and turn size into economics.
Which competitive defenses are measured for Willis Lease Finance Corporatio?
The Corporate Default template measures 6 defenses, and WLFC scores: Pricing Power (53), Cost Advantage (33), Customer Stickiness (57), Capital Efficiency (35), Resilience (59), Scale & Market Position (80). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.
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