ZipRecruiter, Inc. operates an online marketplace that connects job seekers and employers in the United States and internationally. Its two-sided marketplace enables employers to post jobs and access other features, as well as the job seekers that apply to jobs with a single click. The company was incorporated in 2010 and is headquartered in Santa Monica, California.
Full ZIP analysis →
Competitive advantage assessment
Key strengths
Strong Liquidity BufferLiquidity position is strong (score 1.00), providing operational cushion.
Key risks
Revenue Volatility Signals Weak StickinessRevenue volatility is high (stability score 0.25), suggesting weak customer stickiness.
ZipRecruiter, Inc. ranks #13 of 23
scored companies in Staffing & Employment Services by moat score — the top 57%.
The widest moat in the group is Barrett Business Services, Inc. (BBSI)
at 82/100.
Moat scores for companies ranked near ZIP in Staffing & Employment Services
Pricing power is the ability to raise prices without losing volume.
Cost Advantage
Score 32
· 15% of the moat score
A cost advantage means delivering the same product for structurally less — better purchasing, denser distribution, a more automated process.
Customer Stickiness
Score 38
· 15% of the moat score
Stickiness is what makes revenue repeat without being re-won every year.
Capital Efficiency
Score 23
· 18% of the moat score
Capital efficiency asks what the company earns on the money tied up in the business.
Resilience
Score 55
· 17% of the moat score
Resilience is the capacity to get through a bad year on its own terms — enough liquidity, enough interest cover, and enough cash generation to avoid a rescue financing or a forced sale.
Scale & Market Position
Score 59
· 15% of the moat score
Scale matters only when it converts into economics.
ZipRecruiter, Inc. (ZIP) scores 40 out of 100 on the StatsAlpha Moat Map, which rates its competitive advantage as developing. It ranks #13 of 23 scored companies in Staffing & Employment Services, the top 57%. The score is a weighted composite of 6 competitive defenses, each measured against industry peers of 22 companies in Staffing & Employment Services. Its strongest defense is Scale & Market Position (59/100) and its weakest is Capital Efficiency (23/100).
How does ZipRecruiter, Inc. compare with other Staffing & Employment Services companies?
ZipRecruiter, Inc. ranks #13 of 23 scored companies in Staffing & Employment Services by moat score. The widest moat in Staffing & Employment Services is Barrett Business Services, Inc. (BBSI) at 82/100. The companies ranked closest are Insperity, Inc. (NSP) at 46 just above it and TrueBlue, Inc. (TBI) at 38 just below it.
How is the moat score calculated?
Each company is scored with an industry-specific template — Corporate Default in this case, chosen because the defenses that matter to a bank are not the ones that matter to a software company. Every defense combines several financial signals, and each signal is measured as a percentile against a peer group of 22 companies in Staffing & Employment Services. The defenses are then weighted to produce the overall score out of 100.
Why is ZipRecruiter, Inc. scored with the Corporate Default template?
Most public companies sell a product or a service at a margin, so the moat question is whether that margin survives contact with competitors. The Corporate template scores the six defenses that show up in a general operating company's financial signature: whether it can hold price, produce more cheaply than rivals, keep its customers, earn a return above its cost of capital, withstand a downturn, and turn size into economics.
Which competitive defenses are measured for ZipRecruiter, Inc.?
The Corporate Default template measures 6 defenses, and ZIP scores: Pricing Power (37), Cost Advantage (32), Customer Stickiness (38), Capital Efficiency (23), Resilience (55), Scale & Market Position (59). Each is scored independently as a percentile against peers, so a company can be strong on one and weak on another — the overall score reflects how those defenses are weighted for this industry.
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